Preparing Yourself for a Career in Social Media
What statistics about social media don’t show you is that just because you understand the basic and “top five” tools in the world of social media does not mean that you are an expert and can apply your knowledge effectively in a professional environment.
For example, if you are on Facebook, do you know how to do more than post status updates, add pictures, put things on friends’ walls, and play Farmville? What about setting up groups or establishing organizational pages on Facebook? What if you work for a governmental agency that does not allow advertising on Facebook pages?
Finally (and most importantly), how well do you know the ever-changing privacy policies of Facebook, especially given that at the time of writing, they are under heavy federal government scrutiny? Being familiar with a platform like Facebook is not the same as knowing all of its features, policies, and implications.
The key to making the jump is adequate preparation through education, internship and self-teaching,